“I think that starting the point is obviously really important against both of them, because Vika has got incredible returns and Serena is probably the best serve in the game. “I knew I had to be on my game, but I kind of also backed myself and my own game,” Raducanu said afterward. Raducanu dropped only six games total - and at one point, won 17 straight games against the two. And then - it must be those American hard courts - she defeated Grand Slam champions Williams and Victoria Azarenka in a span of 24 hours. Heading into Cincinnati last week, Raducanu had lost 18 of 31 matches since winning last year’s US Open.
Earlier this year, Raducanu was appointed Member of the Most Excellent Order of the British Empire - not quite on par with Sir Winston Churchill or Stephen Hawking, but a peer of Adele, Ed Sheeran and Harry Kane. Raducanu was named the WTA Newcomer of the Year and became the first female tennis player since Virginia Wade in 1977 to win BBC Sports Personality of the Year, as well as awards from ESPN, Laureus and the London Times. Today those contracts are worth more than $14 million, and she’s amassed 2.4 followers on Instagram. Her surprising success drew lucrative endorsement offers from some of the finest luxury brands. Born in Canada to a mother from China and a Romanian father, Raducanu is a British citizen. With it came the perfect marketing storm. Raducanu became the first qualifier to win a Grand Slam singles title in the Open Era - and she didn’t drop a single set.
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